There is no more powerful position than the CEO and, quite honestly, (diversity) isn’t going to change if the people with power don’t use that power to change it….We can set hard targets for ourselves and make those transparent to our board and measure them like we measure other outcomes like financial results …
We're excited to announce that Nielsen is returning to CES 2026 from January 6-9! Book time with our team to discuss the biggest innovations shaping media today, from the future of sports streaming to the explosive growth of the creator economy.
Let's chat about how we're helping brands and publishers master the complete cross-media lifecycle, connect with audiences across every screen and drive impact that matters.
Appointments are limited. Reserve your spot today!
Marketers are facing more pressure than ever. Budgets are tighter, and the media landscape is more fragmented, making it essential to demonstrate the impact of every campaign. At the same time, expectations around accountability and performance continue to rise—putting marketing ROI at the center of strategic conversations.
Our 2025 ROI report is a practical blueprint to navigate these challenges, equipping marketers with the tools to turn fragmented data into clear insights. From transforming uncertainty into a data-driven evaluating creative performance, to planning future investments, this guide will help you maximize the full value of your marketing ROI.
Hispanic audiences are taking control of the way they shape their own media experiences, driving trends and redefining how content is created and consumed. As this powerful consumer group adapts and evolves, there are opportunities for brands and advertisers to leverage.
Findings from this diverse intelligence report go beyond understanding traditional consumption metrics. Discover how Hispanic audiences are reshaping the industry as trendsetters, curators and creators.
The world of sports is expanding, and a number of factors are shaking up the game. Increased globalization, diversifying fandoms and changes in media consumption are creating passionate fans who are more connected than ever before. Of course, this brings in new opportunities, but the playbook for brands is changing.
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In this report, we explore some of the top growth factors that are reshaping sports globally to help you make smarter decisions around your sports sponsorship strategy and know the true value of your investments.
