Join Nielsen at DMEXCO, Europe's premier digital marketing and tech event! We invite you to connect with Nielsen experts, discover cutting-edge insights, and engage in discussions about the latest trends in marketing, advertising, and technology. Don't miss this chance to shape the digital agenda and build valuable connections that drive market value.
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2025 marketing requires adaptability due to AI, shoppable ads, uncertain markets, supply chain issues, and changing consumer sentiment. Continuous engagement and consistent advertising build lasting brands. Flexibility and perseverance are key. Download Nielsen’s 2025 Annual Marketing Report for marketing strategy clarity.
The ongoing convergence of platforms presents new opportunities for both advertisers and platforms to develop more effective strategies. Discover how market-specific changes in technology, generational preferences, and industry practices are influencing the ways audiences engage with content and how you can reach them.
The sports world is changing fast! Our latest report dives into the top factors reshaping global sports, from increased globalization to changing media consumption and diversifying fandoms. Discover how these trends are creating more passionate and connected fans than ever, and learn how to adapt your brand's strategy.
